If functional art meets new normal, it could well look like Tatak Angono face masks.
Launched by the local government of the country’s art capital, the line of face masks feature the original paintings of its local artists. These are then imprinted on the non-woven face masks.
About 40 artists, including the late Angelito Balagtas, have participated in the project, which is part of Angono’s month-long, virtual celebration of the annual Higantes Festival.
“We wanted to emphasize not just compliance to the new normal protocols, like the mandatory wearing of a face mask and face shield when going outside, but also local art,” a representative from Angono’s tourism office tells MB Life. “The decision to do this is to keep local art alive, relevant, and functional in the new normal.”
The masks’ price starts at P100, depending on the design, and can be purchased at RS Lipio Shop.
“We’ve always featured our artists’ work to promote them. The only difference this time is that instead of the usual canvas, artists are using face masks,” the representative adds. “Sumunod ka na sa protocol, mayroon ka pang mga mask na likha ng mga talentadong indibidwal [mula] sa bayan ng sining.“
Featured image by Ariana Maralit
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