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Most of us love investing on effective beauty products. Whether it’s makeup, skincare, or haircare items, we’re always looking for promising products that are accessible, budget-friendly, and can give positive results. Below, we round up 6 brands here in the Philippines that offer some of the best products as effective as the cult favorites:

Skin Genie

Skin Genie is known for selling affordable products that cater to different beauty needs. They only use safe, gentle, and skin-loving ingredients, that are suitable and effective for all skin types. Aside from skincare products, they also sell liquid lipsticks, shampoo, conditioner, hair removal wax, and the best-selling lip and cheek tints.

Must-try products: Apple Cider Vinegar Toner, Lip and Cheek Stain Alive, Bye-bye Bush Sweet Sugar Candy Wax

In Her Element

Founded by Liz Lanuzo, the girl boss behind online beauty magazine Project Vanity, In Her Element is designed and created for working women. All of their products are paraben-free, cruelty-free, fragrance-free, and proudly made in the Philippines. It also has a cute pink and minimalist packaging.

Must-try products: Rose Gel Serum Moisturizer, Low pH Rose Gel Cleanser

Colourette Cosmetics

If you’re a beauty junkie like us, we’re pretty sure that you’re familiar with the brand Colourette. This Pinoy brand has been growing its presence in the beauty scene because of their amazing products. Colourette aims to empower women by offering high quality items. In 2018, they released #ColourettexTheKings collection in collaboration with Joey and Angie Mead King.

Must-try products: Coloursnaps, The Kings Dualitint, Colourtint Matte


One of the struggles of having a colored hair is finding the perfect shampoo and conditioner. Luckily, local brand Beach Born is offering various products for every hair type. Their best-selling purple shampoo is sulfate-free and infused with tea tree oil, lavender, and pro-vitamin B5. It neutralizes orange hues and helps extend the life of colored hair.

Must-try products: Classy Not Brassy Purple Shampoo, Sea Salt Spray

Skin Potions

SkinPotions produces magical and affordable skincare and cosmetic products. They offers wide array of toners, soaps, creams, facial wash, lipsticks, eyeshadow palettes, and other things that can complete your kikay kit. They even launched a multi-use liquid creams that you can use as a lipstick, cheek color, and eyeshadow.

Must-try products: Dream Cream, Tomato Serum, Jetsetter Eyeshadow Palette

V&M Naturals

Established in 2008, V&M (short for Venus and Mars) Naturals started when they discovered that emu oil, derived from adipose tissue harvested from certain subspecies of the emu (a flightless bird indigenous to Australia), improves the skin of those with psoriasis. Since then, they’ve decided to create products that promote healthier skin, body, and mind.

Must-try products: Bare It All Cream, Pure Fully Refined Emu Oil


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